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* Wednesday, December 1, 2004

Blogging Librarian I

Are you Chief Blogging Officer Material?

"Government is already rife with chiefs, why not one more? HighBeam Research, Inc. has set the pace by announcing today the appointment of Christopher Locke as Chief Blogging Officer (CBO). Looks like the role of CBO is a pace setter who creates a buzz about the company products and enlists others to blog the cause. Ironically, the announcement came in the form of a (oh, so 20th century) press release." [RSS in Government]

Yes! More ammo for my theme that libraries need to treat blogs like newsletters and devote the same types of resources (time, training, graphic design, staff, etc.) to them. Blogs humanize, and library web sites desperately need some humanizing. I really do have to find my notes and write up last month's conference talk.

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Tracked on December 3, 2004 01:14 AM